Agency Models

Major communication tasks regularly involve bringing a broad range of agencies to the table. One of the key tasks here is to ensure that the brand message is uniformly communicated in all customer touchpoints. This requires an agency model which defines who is responsible for developing the brand message and how it is communicated by the specialist agencies. 

AGENCY SCAN advises clients on: 

  • Agency models 
  • Agency pools / rosters
  • Communications expert engines
  • Lead agency models 

AGENCY SCAN approaches each and every client and agency model individually, taking into consideration all its specific communications demands, its scope, its present as-is situation and the to-be objectives.